Terms of Service

Pulse Reach Digital is a business name of Neural Networks Group Pty Ltd (ACN 691 933 632, ABN 53 691 933 632). In these terms, “we”, “us” and “our” mean that company; “you” means the client named in the proposal or order we both agree to.

Effective date: 24 September 2026. These terms apply to work we start on or after that date, and to ongoing retainers from the next billing period.

1. Your rights under Australian law come first

Nothing in these terms excludes, restricts or modifies any guarantee, right or remedy that cannot lawfully be excluded, restricted or modified under the Competition and Consumer Act 2010 (Cth), including the Australian Consumer Law.

Our services come with guarantees that cannot be excluded — including that they will be supplied with due care and skill, and will be fit for any purpose we have agreed. Where a guarantee applies and our liability for failing to meet it may lawfully be limited, our liability is limited, at our option, to supplying the services again or paying the cost of having them supplied again.

Anything else in these terms applies only so far as it does not conflict with this clause.

2. What we agree to do

The work is what the proposal says it is. A proposal sets out the scope, the price, the timeline and anything we need from you. If we agree to change the scope, we will confirm the change and any effect on price and timeline in writing before we do the work.

We do not promise a particular ranking position, a number of leads, a cost per acquisition, or a revenue figure. Search engines and advertising platforms are controlled by third parties and change their systems without telling us. What we commit to is the work in the proposal, done properly, and honest reporting on what it produced.

3. Retainers, notice and cancellation

3.1 Retainers run month to month. There is no minimum term and no lock-in. The one exception is the Founding 10 programme in clause 15, which is a fixed 12-month term.

3.2 Either of us may end a retainer by giving 15 days’ written notice. Email to [email protected] is enough.

3.3 During the notice period we keep working and you keep paying as normal.

3.4 We do not refund the unused part of a month you have already paid for where you have simply changed your mind. Clause 1 still applies.

3.5 Project work — a website, a landing page, an analytics build — is not a retainer. Cancelling a project part way through is dealt with in clause 4.

4. Projects, deposits and payment

4.1 Project work starts when we receive the deposit set out in the proposal.

4.2 Invoices are payable within 14 days unless the proposal says otherwise.

4.3 If you cancel a project part way through, you pay for the work completed and any third-party costs we have already committed on your behalf. We will show you what those are.

4.4 If a project stalls because we are waiting on you — content, approvals, access — for more than 60 days, we may invoice the work completed to that point and pause the rest until you are ready.

4.5 We may suspend work on overdue accounts after telling you first and giving you a chance to fix it.

5. Advertising spend and third-party costs

5.1 Advertising spend is not included in our fees. Google, Meta and other platforms bill it separately, and it is typically $500 – $2,000 per month depending on the campaign.

5.2 Wherever possible, ad accounts are opened in your name, billed to your payment method, and remain yours. If we run ads through an account we control, we will tell you in writing before we start and agree how the spend is reconciled.

5.3 Other third-party costs — hosting, domains, premium plugins, stock imagery, software subscriptions — are yours unless the proposal says we are covering them. We will tell you before committing you to any of them.

6. Ownership

6.1 You own your content, your data, your domain names and your advertising accounts.

6.2 Intellectual property in work we create for you transfers to you on final payment for that work.

6.3 Until final payment, we keep ownership and grant you a licence to use the work for its intended purpose.

6.4 We keep ownership of our own methods, templates, internal tooling and anything we developed before or outside your project. Nothing stops us from doing similar work for other clients.

6.5 On request at the end of an engagement we will hand over the accounts, files and access we hold for you, in the formats we have them.

7. What we need from you

You agree to give us accurate information, reasonable access to the accounts and systems the work needs, and timely responses to approvals. You are responsible for the accuracy and legality of the content, claims and offers you ask us to publish, and for holding any consents, licences or registrations your industry requires.

8. Reviews, messaging and regulated industries

8.1 Where we help you gather customer reviews, requests go to customers generally. We do not filter who is asked based on how satisfied they seem, and we do not suppress or hide reviews.

8.2 Marketing messages sent by SMS or email are sent only to people who have consented, with a working unsubscribe, as the Spam Act 2003 (Cth) requires. You are responsible for the consent position of any list you give us.

8.3 Advertising for registered health practitioners and health services is subject to the National Law and AHPRA’s advertising guidelines, including restrictions on testimonials. Campaigns for those clients are built to follow them.

9. Confidentiality

Each of us will keep the other’s non-public information confidential and use it only for the work. This does not cover information that is already public, that we each already knew, or that we are required to disclose by law.

We will not name you as a client or use your logo publicly without your agreement.

10. Liability

Subject to clause 1, neither of us is liable to the other for indirect or consequential loss, or for loss of profit, revenue, goodwill or data. Subject to clause 1, our total liability for any claim is limited to the fees you paid us in the 12 months before the claim arose.

We are not liable for the acts, outages, policy changes or account decisions of third-party platforms, including Google, Meta and your hosting provider.

11. Privacy

We handle personal information in line with our Privacy Policy and the Privacy Act 1988 (Cth).

12. Changing these terms

We may update these terms. If a change materially affects an engagement that is already running, we will tell you at least 30 days before it applies to you, and you may end the retainer under clause 3.2 if you do not accept it.

13. If something goes wrong

Tell us first. Email [email protected] with what has happened and what you would like done. We will acknowledge within 5 business days and respond properly within 30 days.

If we cannot resolve it between us, either of us may refer the matter to mediation before starting proceedings, except where urgent relief is needed. Nothing here prevents you from contacting the Australian Competition and Consumer Commission or your state or territory consumer protection agency.

14. General

These terms, together with the proposal, are the whole agreement between us. They are governed by the laws of New South Wales, and we each submit to the non-exclusive jurisdiction of its courts. If any clause is unenforceable, the rest still applies.

15. Founding 10 Beta Partner Program

15.1 The Founding 10 is a limited programme: ten businesses, at partner pricing, for a fixed 12-month term. It is the one exception to the month-to-month arrangement in clause 3 — everywhere else on this site that we say there is no lock-in, we are describing our standard retainers, not this programme.

15.2 Partner pricing is given in exchange for your participation in a case study, a video testimonial, and permission to use your logo while you are a partner. If you would rather not do those things, we will quote you at standard rates instead — participation is the consideration, so it is not optional within the programme.

15.3 Because that participation is given in exchange for reduced pricing, any testimonial, review or case study produced through this programme is disclosed as incentivised wherever we publish it. That is a requirement of the Australian Consumer Law and of the ACCC’s guidance on testimonials, and we would do it regardless.

15.4 You keep the right to say what you actually think. We will not write your words for you, we will not publish a testimonial you have not approved in the form it appears, and we will withdraw one on request.

15.5 Ending a Founding 10 term early: clause 4.3 applies — you pay for the work completed and any third-party costs already committed. Clause 1 still applies. We will not pursue the remainder of the 12 months as a debt.

15.6 Logo usage rights end when the partnership ends, except for case studies already published, which we may keep up unless you ask us to take them down.

16. Contact

Pulse Reach Digital, a business name of Neural Networks Group Pty Ltd
ACN 691 933 632 · ABN 53 691 933 632
Suite 17, 89–97 Jones Street, Ultimo, NSW 2007
Email: [email protected]
Phone: +61 468 167 862

Version 1.0 · 24 September 2026